Sony Boss Urges Theaters To Stop 30 Minutes of Trailers and Ads Before Movies
Sony Pictures chief Tom Rothman urged theater owners to cut down the roughly 30 minutes of trailers and ads before movies. “Get off the ad crack,” Rothman told the audience at CinemaCon this week. “Get rid of the endless advertising and substantially shorten the long pre-shows.” Variety reports: He noted that fr … ⌘ Read more